Tag Archives: ganz media

Case Study: Building a Smarter, Friendlier Web Presence for Roberto Medina Financial Services

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Case Study: Building a Smarter, Friendlier Web Presence for Roberto Medina Financial Services

When Roberto Medina Financial Services—a trusted financial planning firm serving the diverse Los Angeles community—needed a fresh digital presence, they turned to GANZ Media for a full-scale website transformation. Based in Santa Monica, Roberto Medina’s team offers Advanced Insurance Strategies, Medicare Guidance, Long-Term Care, and Retirement Planning with a personal touch. Our goal? Make sure their online experience matched the warmth and professionalism they bring to every client interaction.

Click here to check it out!

? What GANZ Media Delivered:

Custom WordPress Website: We designed and launched a brand-new WordPress site that’s clean, modern, and easy to navigate. It reflects Roberto’s values and makes it simple for visitors to explore services and get in touch.

SEO Strategy & Keyword Research: We dove deep into competitor analysis and keyword trends to build a master SEO list. From there, we embedded targeted meta tags across the site to boost visibility and search rankings.

ADA-Compliant Navigation: Accessibility matters. We implemented ADA-compliant menus and layouts to ensure everyone can engage with the site comfortably and confidently.

Mobile Optimization: With most users browsing on their phones, we made sure the site looks great and loads fast across all devices.

New Logo Design: To complement the site’s fresh look, we created a new logo that’s professional, welcoming, and aligned with Roberto’s brand identity.

The result? A website that’s not only visually appealing but also functional, inclusive, and optimized for growth. Roberto Medina Financial Services now has a digital home that reflects their commitment to helping clients make smart financial decisions with clarity and compassion.

Client Testimonial: “Working with GANZ Media and Aaron Ganz has been terrific. He has the patience and knowledge to take you by the hand to create wonderful marketing strategies.

Not being tech savvy, this was the perfect match for me.”

? Visit the live site: www.robertomedinafinancialservices.com

Whether you’re launching a new brand or refreshing an established one, GANZ Media is here to help you connect, convert, and grow. Let’s build something great together.

Digital Transformation: GANZ Media Elevates Santa Monica YMCA’s Online Presence

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Case Study: GANZ Media’s Revamp of Santa Monica YMCA’s Website

Check out the new site, click here!

Project Overview
Los Angeles-based web design firm GANZ Media partnered with Santa Monica YMCA to create a modern, mobile-friendly WordPress website. The aim was to enhance user experience and align with the YMCA’s branding and accessibility standards.

Challenges with the Old Website
The previous website for Santa Monica YMCA was outdated, featuring incongruent font styles, disorganized layouts, and numerous non-working plug-ins. This hindered user engagement and failed to reflect the YMCA’s vibrant community presence.

Here is what the site looked like before:

 

Solutions Implemented

1. Brand-Compliant Style Guides: GANZ Media utilized the YMCA’s official color palette and branding guidelines to ensure a cohesive visual identity.
2. SEO Optimization: The new website was optimized for search engines to improve visibility and attract more visitors.
3. ADA Compliance: Accessibility menus were added to make the website inclusive for all users, in accordance with the Americans with Disabilities Act (ADA) standards.
4. Customized Layout and Menus: A tailored layout and navigation menus were designed to enhance user experience and streamline information access.
5. Multiple Image Galleries: Several image galleries were incorporated to showcase community events and activities, highlighting the YMCA’s vibrant culture.

Here is a snapshot of the new site:

Outcome

The newly revamped website now features a modern, user-friendly interface that is both visually appealing and functional. It seamlessly aligns with the YMCA’s brand identity and caters to diverse user needs.

Community Impact

GANZ Media is proud to serve the community and support the local youth. By modernizing the YMCA’s digital presence, GANZ Media has helped enhance the organization’s outreach and engagement.

Client Testimonial

Hodge Patterson, CEO of Santa Monica YMCA, expressed his satisfaction with the project:

“We have modernized YMCA marketing with a fully redesigned brand-compliant website, thanks to GANZ Media Aaron Ganz.”

This project exemplifies GANZ Media’s commitment to excellence and community service.

From Radio Waves to Digital Waves: The Epic Journey of Media Legend Elliot Mintz Unveiled by GANZ Media

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Case Study: Elevating Elliot Mintz’s Digital Presence with a Hip and Fun Website

Project Overview

Client: Elliot Mintz, Legendary Media Consultant & Author

Objective: Create a dynamic, engaging website to promote Elliot Mintz’s new book:
‘We All Shine On: ‘John, Yoko, and Me.’

Click here to check out the new site!

Background

Elliot Mintz is a living legend in the world of media. At just 21 years old, he made history as the youngest talk show host in America, broadcasting on KPFK Radio in Los Angeles in 1966. Over a career spanning five decades, Elliot has established himself as a prominent radio and television personality and media consultant, forging lifelong friendships with numerous celebrities, musicians, and public figures, including John Lennon and Yoko Ono, Bob Dylan, Paris Hilton, Diana Ross, and many more.

Elliot’s interviews reflect his deep engagement with a wide array of cultural and intellectual spheres. He has spoken with iconic musicians, exploring their artistic processes and personal philosophies, while also connecting with influential figures in politics, literature, and activism. His diverse interests and genuine curiosity shine through in every conversation.

The Challenge

Elliot needed a modern, stylish digital platform to not only promote his new book, *We All Shine On: ‘John, Yoko, and Me,’* but also to showcase his vast collection of media work and maintain his connection with fans and followers.

The Solution

GANZ Media stepped up to the plate, crafting a WordPress mobile-friendly site that encapsulates Elliot’s vibrant career and personal brand. Here are the key elements that made the project a smashing success:

Comprehensive Media Hub: Featuring hundreds of Elliot’s radio and television interviews, the site provides a treasure trove of content for fans and newcomers alike.

– Book Promotion:** A dedicated book section highlights *We All Shine On: ‘John, Yoko, and Me,’* complete with reviews, excerpts, and purchasing options.

– News Section:** Regular updates, including over 80 book reviews, keep visitors engaged and informed about Elliot’s latest endeavors.

– SEO Optimization:** Ensuring Elliot’s online presence is easily discoverable via search engines.

– **Multimedia Galleries:** Video and celebrity image galleries offer a rich, immersive experience, showcasing Elliot’s storied career and his interactions with iconic figures.

Results

The launch of the new website has been met with widespread acclaim from both his tens of thousands of fans and media alike. It has significantly boosted Elliot’s digital footprint, driving traffic and engagement while providing an intuitive, enjoyable experience for users. The SEO optimization has resulted in higher search engine rankings, ensuring that Elliot’s legacy continues to reach new audiences.

Conclusion

Through innovative design and strategic execution, GANZ Media has successfully created a hip and fun digital space that celebrates the extraordinary career of Elliot Mintz. The website not only promotes his latest book but also serves as a comprehensive archive of his influential work in media, ensuring that Elliot Mintz’s legacy continues to shine brightly in the digital age.

Please read this heartfelt and gracious testimonial from the client, Elliot Mintz:

“I am very pleased to announce that today we are launching my new website. I had one up for 10 years with 300 hours of material. It was very slow, a bit clunky and difficult to navigate.

It served it’s purpose and is now retired.

The new one is fast moving and filled with all the info on me anybody could possibly want. There is a ‘contact’ page for journalists seeking interviews and an office number that will take personal calls for me.

It focuses primarily on news and updates on my book.

For its creation, I teamed up with a talented man who has years of media consultant knowledge…..and even better, he keeps my hours!

His name is Aaron Ganz. His company is ‘GANZ Media’.

We did zoom sessions for months that began at 10 p.m. And ended 4 or 5 hours later. He was very patient and i am grateful for his support.

There is lots of stuff about me on the google highway. But this site is the ‘official’ one. I hope you find it useful.

Thank you, Aaron. You certainly went the distance with me in creating my new website. We sometimes worked till 3 in the morning dealing with the placement of pictures, videos and texts. I can’t think of any designer ….. Or almost anyone who could handle my unusual sleep schedule. You did a great job and i would recommend you to anyone wishing to create their own site.”

 

 

Website Before Images:

October 22nd Book Signing at the Grove in West Hollywood:

 

 

 

“Litigating Success: Susan Barlich’s Legal Journey” – new Law Firm website launched!

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⭐ Introducing Susan Barlich’s New Website: BarilichLaw.com! ⭐

Visit the website: BarilichLaw.com

Meet Susan Barlich, Top Pasadena Litigator

Susan Barlich, a seasoned litigator with over 40 years of trial experience, is now proud to unveil her brand-new website, BarilichLaw.com. As a prominent member of the legal community in Los Angeles, Susan brings her expertise to clients seeking legal representation in various areas.

🌍 Website Features:

  1. SEO-Enhanced Keywords: BarilichLaw.com is strategically optimized with relevant keywords to ensure high visibility on search engines. Whether you’re searching for legal advice or specific legal services, Susan’s website will guide you there.
  2. Keyword-Tagged Blogs: Stay informed with Susan’s insightful blog posts. From legal updates to practical advice, her blog covers a wide range of topics relevant to clients and the legal community.
  3. ADA-Compliant Menus & Privacy Policies: Accessibility matters. Susan’s website adheres to ADA guidelines, ensuring that all visitors can navigate seamlessly and find the information they need.
  4. High-Resolution Logo: Susan’s newly designed logo reflects her professionalism and commitment to excellence. It’s prominently displayed throughout the website.

🌹 Community Involvement:

Susan Barlich is more than an accomplished litigator; she’s an active member of the community:

  • Pasadena Tournament of Roses: Susan contributes to the iconic Rose Parade and Rose Bowl Game, celebrating Pasadena’s rich heritage.
  • Pasadena Showcase House for the Arts: Her support for the arts extends to this annual event, where historic homes are transformed by talented designers.
  • University Club of Pasadena: Susan engages with fellow professionals and community leaders at this prestigious club.

🏆 Awards and Recognition:

Susan Barlich’s legal prowess has earned her numerous accolades, including:

  • Seven-Time Super Lawyer: A testament to her exceptional legal skills and dedication.
  • Pasadena’s Top Lawyers: Consistently recognized as a leading attorney in the area.

📞 Contact Susan Barlich:

Ready to discuss your legal needs? Reach out to Susan Barlich via her website or contact her directly:

Whether you’re seeking legal representation or simply interested in staying informed, BarilichLaw.com is your go-to resource. Explore the website, learn about Susan’s expertise, and discover how she can assist you.

Check out the before image of the website:

And here is a screenshot of the website after we redesigned it:

An Eagle soars in time for Easter: Southbay Security & Fire Safety Company locks down a redesign!

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Client Overview: Eagle Protection

  • Company: Eagle Protection
  • Location: Torrance, California
  • Industry: Commercial & Residential Security Systems & Fire Protection

 

Challenge

Eagle Protection needed a revamped online presence to effectively showcase its comprehensive security and fire protection solutions. Their existing website lacked user-friendly navigation, failed to highlight all services, and lacked a seamless payment portal for clients.

 

Objectives

  1. Enhanced Navigation: Create an intuitive website structure for easy access to services, industry-specific information, and contact details.
  2. Expanded Content: Develop additional pages to comprehensively present all services offered and industries served.
  3. Payment Portal: Integrate a secure customer payment gateway for seamless transactions.
  4. SEO Optimization: Optimize meta tags and content to improve search engine visibility, especially in comparison to competitors.

Solution

GANZ Media collaborated closely with Eagle Protection to address their specific needs:

  1. WordPress Template: GANZ Media selected a responsive WordPress template tailored to security services. The template provided a solid foundation for customization.
  2. Navigation Overhaul:
    • Services Pages: Created dedicated pages for each service (FIRE, BURGLAR, CCTV, CARD ACCESS, EVACUATION) with detailed descriptions, benefits, and case studies.
    • Industries Served: Added industry-specific sections to highlight how Eagle Protection caters to diverse sectors (commercial, residential, industrial).
    • Contact Information: Streamlined contact details for quick inquiries.
  3. Payment Portal Integration:
    • Developed a secure payment gateway allowing clients to pay for services online.
    • Ensured compliance with industry standards for data protection.
  4. SEO Optimization:
    • Competitor Analysis: Researched competitors’ websites to identify relevant keywords and strategies.
    • Meta Tags: Optimized meta titles, descriptions, and keywords for each page.
    • Content Enhancement: Rewrote and expanded content to align with SEO best practices.

Results

  • Improved User Experience: Visitors now find it easier to navigate Eagle Protection’s services and explore industry-specific content.
  • Increased Conversion: The new payment portal facilitates seamless transactions, enhancing customer satisfaction.
  • Enhanced Visibility: SEO optimization has boosted Eagle Protection’s search engine rankings, positioning them ahead of competitors.

 

ADA-Compliant Menu

To ensure accessibility for all users, GANZ Media implemented the following features in Eagle Protection’s menu section:

  1. Clear Structure:
    • The menu is organized hierarchically, with headings and subheadings.
    • Each menu item is labeled appropriately, making it easy for screen readers and assistive technologies to navigate.
  2. Text Alternatives (Alt Text):
    • Images of menu items include descriptive alt text.
    • Alt text provides context for visually impaired users, allowing them to understand the content of images.
  3. Keyboard Navigation:
    • Users can navigate the menu using keyboard shortcuts.
    • Focus indicators highlight the selected menu item.

Privacy Policy

A transparent privacy policy is essential for user trust. GANZ Media incorporated the following elements into Eagle Protection’s privacy policy:

  1. Data Collection and Usage:
    • Clearly explains what personal data is collected (e.g., contact information, payment details).
    • Describes how this data is used (e.g., for service delivery, communication, or analytics).
  2. Third-Party Services:
    • Discloses any third-party services (e.g., payment gateways, analytics tools) used on the website.
    • Provides links to their respective privacy policies.
  3. Cookies and Tracking:
    • Informs users about the use of cookies and tracking technologies.
    • Explains how users can manage cookie preferences.
  4. User Rights:
    • Outlines users’ rights regarding their data (e.g., access, correction, deletion).
    • Provides contact information for inquiries or requests.
  5. Updates and Notifications:
    • States that the privacy policy may be updated and how users will be notified.
    • Encourages users to review the policy periodically.

By incorporating these sections, GANZ Media ensured that Eagle Protection’s website adheres to ADA guidelines and provides a transparent user experience. The accessible menu and privacy policy contribute to a more inclusive and trustworthy online presence for Eagle Protection.

For further details on ADA requirements related to websites and web design, click here.

Conclusion

GANZ Media’s WordPress template-based solution transformed Eagle Protection’s online presence, reinforcing their position as a trusted security partner. The website now effectively communicates their expertise and commitment to safeguarding clients’ interests.

Website Before:

Website After:

 

GANZ Media lays down the Law with new Website!

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Located in Calabasas, Rosenthal Law is a 45 year old boutique firm specializing in: Estate Planning, Business Law, and Real Estate Law.

With a large client base and a deep involvement in the community, they recognized the need for a strong web presence.

Their existing website was over 10 years old, and was need of a full redesign.

 

Before:

 

After:

 

Steps taken:

1) Performed Site Audit, Competitive Analysis, and Keyword Research to determine SEO Keywords and appropriate site functionality

2) Logo Redesign

3) New WordPress Website Created with ADA compliant menus & Google Analytics Tracking

Here is their new site: www.rosenthallawcorp.com

 

Check out this great testimonial from the Owner Richard M. Rosenthal:

“Thanks so much for all you have done. Looks incredible!”

And another from Managing Attorney Ashley Brien:

“We are a very busy boutique law firm and Aaron Ganz and Ganz Media could not have been more patient with us. Aaron professionally, and politely, got us to the finish line when we couldn’t find the time to focus on creating a new website. I’m sure he was very tired of waiting on us, but he never let any frustration show. Aaron was also very accommodating when it came to my borderline OCD modifications and provided helpful insight along the way. Excellent customer service and excellent end product.” 

Why you should give a “TRUCK” about ADA Website Compliance!

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Los Angeles Based Westcoast Warehousing & Trucking is local leader in the area of transport and storage of freight. GANZ Media provides regular monthly website maintenance and plug-in updates for their WordPress website: www.westcoastwarehouse.com

Their owner Jay came to us with a concern about their site. A friend of his, and fellow business owner was being sued for ADA (American Disabilities Act) compliance issues related to their website.

To put Jay’s mind at ease, we recommended and performed the following:

  • An ADA Compliance Audit à Identified 3 critical issues using our software tools
  • Created a Detailed Accessibility Report
  • Proposed & Implemented Site coding fixes (for identified critical issues)
  • Installed an Accessibility Toolbar for their WordPress website

Fantastic Testimonial: From Westcoast Warehousing Assistant Operations Manager Jayden Patel:

““We very much appreciate your help with getting our website ADA compliant. We had a few concerns about our site not meeting the ADA specifications, but Aaron and his team were able to get us up to code in a very timely manner. The GANZ Media team’s help was very much appreciated!”

For a list of potential ADA issues you may face: click here.

Many of our clients typically have concerns related to ADA Website Accessibility and Compliance.  Frequently answered questions can be answered in part by these recent stats from the Recent 2021 Website Accessibility Lawsuit Recap Report:

 

Are ADA Compliance Lawsuits cases on the rise?

How often is my Industry Targeted by ADA Lawsuits?

But how is my specific Industry Affected by ADA issues?

Which States have the most website Accessibility Lawsuits?

 

Click here to contact GANZ Media today and find out we can help you with ADA website issues!

 

GANZ Media wins contract to manage Santa Monica Chamber Website!

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The Santa Monica Chamber needed help with their website. Neglected during the Pandemic, their 10 year old WordPress site required an upgrade. We performed the following changes:

1) Fixed integration with ChamberMaster Scheduling software
2) Upgraded to most current version of WordPress, Removed outdated pages
3) Updated Site Map/Navigation/Added Mega-Menus to improve user experience
4) Created Navigations links section in the site footer
5) Added Instagram wall
6) Added awards certification strip/section to promote credibility
7) Added in Social Media icons to the FOOTER of all pages.
8) Updated email newsletter signup with a “Click Now” button
9) Added SEO Keyword Tags
10) Began providing monthly site maintenance/plug-in updates/backups to make the site more secure

Where do your Pets want to eat today? – PetFriendlyRestaurants.com launches new site!

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Dog & Pet lovers, check out this new site: https://petfriendlyrestaurants.com

After we had a successful launch of their sister site, www.petfriendlytravel.com, Pet Friendly Restaurants decided they needed an overhaul of their website as well.

This subscription bases site provides viewers with a nation-wide search for dog and pet friendly restaurants. Locations with searchable maps include: bars, breweries, coffee houses, dog parks, and more!

Similar to Yelp, customers can leave reviews, look and menus/photos, and business owners can claim and enhance their existing listings or create new ones.

Here is a before screenshot:

Here is an after screenshot:

Click here to find out how GANZ Media can help you too!

 

 

Tree Academy Branches out with Targeted Instagram Ads!

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Going back to school has never been easier! The Tree Academy needed help boosting enrollment and attracting new students. So what better way to help than geographically targeting Instagram Ads to interested Parents.

GANZ Media created three main styles of ADS, then running them simultaneously to come up with the top performer.

Check them out:

And here is an awesome review from the client:

“Thank you so much for all the hard work on this. I think it looks aesthetically simple, clear, it’s a great photo of some of our high schoolers. And you can see so much of their personalities and character emanating through! I think it looks great.”

Click here to see how GANZ Media know how we can help with your graphic design needs!