GANZ Media Launches Press Campaign for World’s first Automotive Dynamic Cabin Pressure Checker

CASE STUDY: Validyne Engineering

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Press Campaign for World’s first Automotive Dynamic Cabin Pressure Checker & More!

We began working with Validyne in January 2013. A World Leader in Variable Reluctance Technology (VRT) and Pressure Sensors since 1968, Validyne contracted with GANZ Media to complete the following:

  • Created 2 Line cards (digital flyers) as a tool for their sales force
  • Developed Social Media Plan & Competitive Analysis to evaluate online trends
  • Conducted Monthly Social Media Marketing & Blog postings
  • Performed SEO Optimized Social Media profiles to boost rankings in the search engines
  • Created a Series of Press Releases including a Nationwide announcement introducing the World’s first Automotive Dynamic Cabin Pressure Checker for the Transportation Industry.

These efforts produced the following:

  • Provided Inbound Marketing Strategies for Website resulting in 120 new leads per month vs. 10 previously
  • Developed Email Campaigns with average 15% open rates and 3.2% click through rates, increased online followers and Social Media reach
  • Press Releases resulted in over half a dozen Magazines & Publications

T&M Instruments launches new website for sensors, test equipment, and heat treat equipment!

T&M Instruments launches new website for sensors, test equipment, and heat treat equipment!
T&M Instruments are manufacturer’s representatives of test equipment, testing services, & process equipment in Houston, Texas. We designed new website with password protected section, created new logo, SEO Keyword Template, Email Campaigns. Our LEAD GENERATION efforts doubled website traffic and quadrupled inbound web leads per month.

With a new logo and WordPress website to match, we added in a resources section to capture contact info from new leads. Researching their competitors, we developed and inserted an SEO keyword to boost web traffic. We added request for proposal forms along with an email newsletter sign-up.

You can view a live version of the site: www.tandm.net

Here are before & after screenshots:

BEFORE:

BEFORE: T&M Website

BEFORE: T&M Website

AFTER:

 

T&M Instruments are manufacturer's representatives of test equipment, testing services, & process equipment in Houston, Texas. We designed new website with password protected section, created new logo, SEO Keyword Template, Email Campaigns. Our efforts doubled website traffic and quadrupled inbound web leads per month.

T&M Instruments are manufacturer’s representatives of test equipment, testing services, & process equipment in Houston, Texas. We designed new website with password protected section, created new logo, SEO Keyword Template, Email Campaigns. Our efforts doubled website traffic and quadrupled inbound web leads per month.